THE BLOG
Ins and Outs of Video Marketing
You have A New Customer! Now What?
Congratulations! You’ve been following along in our customer journey, successfully navigated the sales stage and you have a new client.
But now what?
Video seven in our customer journey series looks at how you can use video to continually engage your customer.
You Have an Interested Prospect. Now what?
You are travelling on the customer journey and you come to the sales stage. So what do you do? Video six in our customer journey series looks at how video plays a role in the sales decision.
Don't Ask for the Sale
Now that your audience knows who you are, you don’t want to jump into sales mode too quickly. Video five of our customer journey series looks at the consideration stage and how to keep your audience engaged.
The Right Content for Each Stage of the Customer Journey
Much like most relationships, the customer journey starts at the "get-to-know-you" stage, or the Awareness Stage. It is important that businesses understand this journey to create a valuable relationship with customers.
The Customer Journey and How it Relates to Video
Would you marry a person you just met? Customers also feel the same way about brands they just met. In this third video of our customer journey series we look at how video can be effective in each stage.
Effective Video Starts with Strategy
Video has the power to create powerful connections with your customers. In this second video of our customer journey series we look at why effective video must begin with a plan or strategy and what questions to ask.
Don't Create Video for Video Sake
Marketing today demands to create a relationship with your customer, and video is a great way to achieve it. This first post in our customer journey series looks at why you shouldn’t create video just for video sake.